New Textiles on Tap for F/W 20 at Outdoor Retailer

Textile execs are upbeat about OR Snow Show in Denver this January.

Innovation is in high gear for the season ahead with textile suppliers planning to debut a flurry of sustainable performance solutions for cold weather wear at the upcoming Outdoor Retailer + Snow Show in Denver this January.

New ways to deliver lightweight warmth, upgrades in membrane technology and all things eco are key developments for Fall/Winter 2020. A competitive landscape for waterproof/breathable fabrications continues to heat up with established players and newcomers alike jostling for position in the marketplace.

Sustainability remains an important driver in active/outdoor. In textile circles, functional fabrics that feature elements of recycled, biodegradable, regenerative, compostable, upcycled, bio-based or mono-material construction are sure to be talking points at the trade event, January 29 -31, 2020, at the Denver Convention Center.

Leading up to OR, our conversations with execs from several leading textile firms reveal an upbeat attitude about the Show itself and the season ahead, in addition to an optimistic feeling about the performance textile marketplace in general. “The winter is off to a good start with cold weather and snow helping drive sales of outerwear,” states David Parkes, founder, Concept III Textiles, who adds that consumers not only expect performance characteristics in their technical apparel and active wear, but desire the same kind of functionality in their everyday wardrobe.

Categories that look strong going forward into 2020 and beyond to F/W 21 according to textile execs are: performance knits; next generation weather protection; recycled materials with improved aesthetics; and materials across the board that feature durability and longevity.

“The latest developments bode well with today’s trend of ‘buy less, buy better,’” comments Stephen Kerns, president, Schoeller Textil USA. “People are looking for better quality stories and sustainability stories with branded ingredients.”

Textile suppliers have been tapped as finalists for the industry’s Innovation Award. Contenders include: Allied Feather & Down, OPTIX iMirror; Hans Global, Seawool; Polartec Power Air; and PrimaLoft P.U.R.E. Manufacturing Technology.

An expanded Outdoor Retailer Winter Market Preview report will appear in the January issue of Textile Insight magazine.